KGeN has received strategic investments from Jump Crypto, Accel, and Prosus Ventures, with a total financing amount reaching 43.5 million USD.

CN
3 hours ago

After recent rounds of strategic financing and the global promotion of its distribution, commercial, and loyalty stack, KGeN has now raised a total of $43.5 million to build the world's largest VeriFi™ network—a pioneering "verifiable distribution protocol" designed to power the development of fields such as artificial intelligence (AI), decentralized finance (DeFi), and gaming.

KGeN core council members Ishank Gupta (left) and Manish Agarwal (right)

KGeN, a company dedicated to building the world's largest "verifiable distribution protocol" for AI, DeFi, gaming, and consumer applications, today announced the successful completion of a new strategic financing round of $13.5 million. This round was participated in by Jump Crypto, Accel, and Prosus Ventures, bringing the company's total funding to $43.5 million.

Previously, KGeN announced the completion of a $20 million seed round in January 2023 and a $10 million ecosystem round in November 2024. This financing round comes as the company expands its protocol, commercial stack, and loyalty infrastructure to over 60 countries worldwide. KGeN is committed to verifying real users and aggregating their participation, consumption, and reputation data on-chain, providing developers with a distribution layer that effectively resists bot traffic while allowing users to earn rewards through their time, skills, and social networks.

Since its launch, KGeN has grown to become a leader in the verifiable distribution space in the "Global South," with a network of 38.9 million protocol users, 6.14 million monthly active users, and 780,000 daily active users, establishing revenue partnerships with over 200 partners in AI, DeFi, gaming, and commercial sectors. The company's annualized revenue has reached $48.3 million, with a team of 95 members spread across multiple regions.

KGeN core council member Manish Agarwal stated, "KGeN addresses the core challenge in consumer growth: the trust issue. By verifying real users and turning reputation into an asset, we are providing a distribution channel that is both efficient and scalable for AI, DeFi, gaming companies, and consumer applications."

At the heart of KGeN is POGE, a privacy-preserving identity and reputation framework that has aggregated over 876 million attributes from real user participation and commercial signals. The POGE framework supports multiple products: first, verifiable user acquisition (Verified UA), which achieves high-fidelity user growth through biometric anchoring; second, an on-chain loyalty system that enhances user retention through programmable rewards; and third, a decentralized commercial platform, K-Store, which helps applications activate target users and reward value-creating behaviors.

KGeN core council member Ishank Gupta remarked, "Our intention in building KGeN is 'partner-first, protocol-driven': the input is verifiable users, and the output is measurable results. With POGE as the pillar of reputation, partners can acquire, retain, and reward precise users while allowing these users to carry and transfer their value in the open internet."

KGeN's strong growth momentum is attributed to its product stack that combines distribution, commerce, and loyalty. Verified UA links user identity with skill proof and real engagement, effectively reducing wasted customer acquisition costs. K-Store provides partners with decentralized storefronts and marketing tools, lowering customer acquisition costs (CAC) and enhancing lifetime value (LTV) while returning value to users. These components work together, enabling AI startups to acquire high-quality human signals, DeFi protocols to reach verified traders, games to attract high-retention players, and Web2 brands to build data-rich, verifiable loyalty ecosystems—all with on-chain proof and revenue synergy.

Jump Crypto Chief Investment Officer Saurabh Sharma stated, "KGeN transforms 'distribution,' which was once merely a cost item, into an accountable record system. The combination of 'verifiable users, on-chain proof, and real revenue traction' empowers the protocol to provide strong support for the influx of the next wave of AI and DeFi applications."

Accel partner Pratik Agarwal commented, "KGeN cracks one of the fundamental challenges of consumer applications in digital growth: how to efficiently identify and acquire verifiable users who can truly create value. Their data moat built on certified users and portable reputation significantly extends the utility of the protocol/platform across multiple verticals, including but not limited to providing human data intelligence for AI and high-engagement player traffic for consumer applications. Expanding annual recurring revenue (ARR) to $48 million in just three years while pioneering a new category with VeriFi is an outstanding achievement. We are excited to support Manish and Ishank as they lead KGeN into the next phase of growth."

Prosus Ventures head Jayme Kwek stated, "KGeN sits at the intersection of gaming, blockchain, and AI, carving out a unique market position by enabling scalable and verifiable user interactions on-chain. Its architecture—combining user identity, incentive alignment, and verifiable engagement—unlocks 'human participation' workflows that are agnostic to specific use cases. This workflow, driven by a distributed labor pool, brings lasting and decentralized growth flywheel effects for builders while creating value for users. We are honored to continue supporting the team and be part of KGeN's growth journey."

About KGeN

KGeN is a "verifiable distribution protocol" designed for AI, DeFi, and gaming sectors—it is based on real users and real commercial behaviors, aiming to accelerate the growth of projects in these industries. Since its founding by global leaders in consumption and gaming, KGeN has grown to become the dominant growth engine in the "Global South." With 38.9 million users, 6.14 million monthly active users, and $48.3 million in annualized revenue, KGeN offers verifiable user acquisition, on-chain loyalty programs, and decentralized storefronts through its POGE reputation framework and a global community network covering over 60 countries.

KGeN helps AI startups acquire high-quality human signals, DeFi protocols reach verified traders, games attract high-retention players, and Web2 brands build verifiable loyalty ecosystems, while allowing users to monetize their reputation in the open internet.

This article is contributed and does not represent the views of BlockBeats.

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