Today I watched the demo of the new AI product #Marble from the team of AI guru Fei-Fei Li, and I was greatly impressed. We often say that “#AI changes text, images, and videos,” but this time it has directly brought 3D space into play. In the future, industries like film production and game development may be rewritten.
With this product, you can give #AI a piece of text or an image prompt, and it can help you generate a 3D world that you can walk into and explore. And it’s not the fake 3D you see in PPTs; it’s real, something you can open in a web browser and walk into like a game, as shown in the video below. There are also many examples, and I’ll share the links in the comments.
For example, I input “a small cabin by the lake,” and #Marble immediately generated a small house for me. You can even push the door open and find furniture inside, and you might even discover a pond behind the house. This sense of immersion really feels like something out of "Inception" or Marvel's Doctor Strange.
As someone who has been researching in the #AI field for many years, I can responsibly say that the emergence of #Marble will be a milestone event in the #AI domain. In the past, creating a complex 3D scene required film and game companies to spend weeks or even months with a team of modelers. Now, Marble reduces that cost to “a few seconds + a prompt.” This is not just a tenfold increase in efficiency; it’s a hundredfold revolution in efficiency. Once this efficiency gap appears, the industry will inevitably undergo reconstruction.
The potential application space is enormous: for instance, in film production, directors no longer need to spend millions on concept design; they can first let #Marble generate a few “scene drafts” and then refine the one that feels the best. In the gaming industry, small independent game studios, previously limited by artistic resources, can now directly use #AI to generate level maps, significantly lowering the barrier for gameplay innovation. This also includes the education and training sector; in the future, history classes could allow teachers to generate the “Colosseum” with one click, and students could directly wear VR headsets to roam around. In simple terms, any industry that requires immersive spatial experiences will be impacted. As long as the cost of content generation approaches zero, the ecosystem will explode. We can look at the rise of YouTube and TikTok; it’s entirely possible that a “spatial version of TikTok” will emerge in the future.
So my intuitive feeling is that #Marble may pave the way for the prototype of the “#AI Spatial Internet.” We used to say Web1 was text, Web2 was images and videos, and Web3 (or the next generation of the internet) is likely to be immersive #AI spaces. Moreover, this market is enormous—film + games + education + e-commerce + real estate, combined with the future expectations of AR/VR, represents a trillion-dollar track.
As a joke, if #Marble matures, in the future, people won’t just share photos on social media; they’ll say, “Here’s a link, come take a tour of the world I generated.” This will also give rise to a “spatial version of YouTube.” Let’s wait and see! 🧐
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