Let me share a place that everyone might not know about—

First, the real money-making point for KOLs (Key Opinion Leaders) definitely lies in hidden income, as well as the additional income brought by the resources and connections gained after building influence. It is certainly not the so-called "advertising revenue," which I mentioned last time.

Therefore, the high pricing for top KOLs is not because they are inherently high, but because there is a "time cost" involved. If we look at it on an hourly basis, the potential earnings they could generate far exceed the income from writing advertisements. So why would they take on this advertising?

Another factor: Many KOLs who can make money may not necessarily retain much when the bull market ends. Most of the money they earn will be returned to the market.

The main reason for this is their proximity to the market:

Too many people, with the mindset of "I have good information," engage in trading cryptocurrencies and high-stakes contracts, believing that the returns far exceed writing tweets, and they start to frequently over-invest. Initially, they might make money, but in the long run, this kind of trading based on "information" will almost always backfire. Especially those who have not experienced several bull and bear markets or have not witnessed the reflexivity of "eating instant noodles in the dark" are more likely to become cannon fodder at the peak.

So generally, unless one has gone through several bull and bear cycles or has a high level of insight, it is almost impossible to expect to become wealthy from a single favorable market.

Don't ask me how I know this; I have gone through all the painful memories and insights, and these are earned through pain.

So do not envy KOLs; not many earn a lot, and those who do find it hard to truly keep their earnings in the end!

Don't look at who is laughing the loudest; look at who laughs last!

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