Original | Odaily Planet Daily (@OdailyChina_)
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No matter how many years you have been in the crypto space, it has been proven that the magical nature of the crypto world is always beyond imagination.
Yesterday, the "suicide live stream" by Zerebro co-founder Jeffy Yu on pump.fun finally attracted market attention after several days of fermentation, and the market value of the "inheritance coin" LLJEFFY he issued "before his death" has been rising. (Related reading: 22-year-old Stanford genius live streams suicide, why has Zerebro's founder become a crypto sacrificial victim?)
On the evening of May 6, an article suspected to be released by Jeffy Yu "before his death" exploded public opinion. The article begins by stating that LLJEFFY is his "last artwork," and the developer will only buy and not sell, permanently locking the assets on-chain after death, thus achieving the symbolic permanence of digital inheritance. Such a "great" artistic act also caused the market value of LLJEFFY to rise to $30 million.
Zerebro co-founder's fake death evidence emerges, the real reason is actually a perfect exit strategy
But did Jeffy Yu really sacrifice himself for crypto? Crypto KOL Irene Zhao was the first to question this, saying: "I just asked someone in the know, and they said Jeff is faking his death, so let's all disperse." Subsequently, the community provided evidence supporting Jeffy Yu's faked death, and the price of LLJEFFY fluctuated repeatedly between "alive and dead."
After that, the community discovered that Jeffy Yu, who was supposed to have become a "deceased" on May 4, was secretly deleting his related operation records on GitHub on May 6, seemingly trying to cover up the fact that he was not dead.
However, players who still firmly believe that Jeffy Yu is dead think that perhaps Jeffy Yu just transferred account control to someone else "before his death." But then, some community players found that the only well-known obituary platform that could prove Jeffy Yu's death, Legacy, also deleted the announcement of Jeffy Yu's death, causing the market value of LLJEFFY to drop to $2 million.
Jeffy Yu's related addresses have also been continuously selling off their project tokens ZEREBRO. According to Lookonchain monitoring, a wallet possibly related to Jeffy Yu sold 35.55 million ZEREBRO, obtaining 8,572 SOL (approximately $1.27 million); subsequently, this wallet transferred 7,100 SOL (approximately $1.06 million) to the LLJEFFY developer wallet "G5sjgj." Bubblemaps also analyzed that addresses related to Jeffy Yu had sold over $100,000 worth of ZEREBRO within days of his so-called death.
Given the developments, any discerning player can see that the issuance of LLJEFFY, Jeffy Yu's live suicide, the creation of the inheritance token, and the timed release of articles are likely a script planned in advance by him. Setting up this script may have been an "exit strategy" to avoid a crash in the price of ZEREBRO.
This morning, crypto KOL and Wonderland founder Daniele posted that Zerebro co-founder Jeffy Yu faked his own death, including funeral websites, obituaries, and eulogies. But there is solid evidence indicating: he is still alive.
Moreover, Daniele publicly shared a letter that Jeffy Yu sent to an early ZEREBRO investor. The content reveals that this was a carefully planned "fake death exit" strategy by Jeffy Yu, who fabricated and spread a video of himself committing suicide by gunshot, citing ongoing harassment and online violence from a former partner, which threatened his personal safety. To avoid further intense dissatisfaction, he chose the "fake death" exit method and stated that he would focus on music anonymously in the future. Odaily translates the full letter as follows:
I am writing to formally inform you of the recent events and my intended future actions so that you are aware and can make any necessary legal preparations.
I created a video in which I describe the scene of shooting myself. Since then, this video has been widely circulated in various crypto communities. My decision to create and indirectly disseminate this video was made after careful consideration, as I believe it is the only viable way for me to escape ongoing harassment, extortion, and threats.
From February to March, I was subjected to continuous harassment and online fraud from a former partner. Now, I have become a target for extortion from another significant partner.
Additionally, I have continually been targeted by online hate crimes, including frequent public postings of my personal address and phone number, severely jeopardizing my personal safety. The varying degrees of hatred stemming from my race, sexual orientation, and perceived success complicate the situation further.
Being completely exposed has left me living in fear of robbery and physical harm. Recently, many prominent figures in the cryptocurrency community have experienced armed robberies at their homes. Due to my address being public, I have been unable to comfortably stay in my own house for months.
If I were to leave publicly, the prices of the ZEREBRO and OPAUM projects would be severely impacted as I was about to leave, making me an even stronger target, as evidenced by the precedent set when our token price dropped over 90% in January. People would have extreme dissatisfaction with me as a developer, and retiring would only lead to further leaks of my personal information and more potential attacks, as people suffer losses from their investments in the project.
Therefore, this is the only way I can clearly and permanently disengage.
Once I disappear from the platform and the community's attention, my sense of physical safety will greatly increase, and I can escape financial extortion, ensuring that my extortionists no longer have any economic motivation, as they now know they can no longer get money from me. There will also be no motivation to release my nude photos.
Looking ahead, my career will be entirely focused on music, conducted anonymously. I chose this path solely for personal peace, safety, and creative freedom, free from fear or harassment. The endless anxiety of creating lasting value for shareholders has also been alleviated, giving me ample space for artistic creation and a peaceful life.
Specific details are as follows:
I have informed my family and trusted friends of the situation and told them I am fine.
I am prepared to cooperate with law enforcement in any necessary way. I hope to ensure that public resources are not misused in this event.
I have deactivated my X account and ceased all direct interactions with the AI, cryptocurrency, and technology communities and contacts.
My intention is to permanently exit public life and the spotlight, continuing to work in the arts anonymously.
I have not profited from this matter; rather, my exit from this plan has incurred significant legal fees and related costs.
I am not eligible for witness protection or other forms of protection, nor can I afford personal security. While I know this action is unconventional and may be discouraged by legal advisors, I have not submitted false reports or provided false statements, nor engaged in identity fraud, financial fraud, or other deceptive practices.
I am physically and mentally healthy and do not require any assistance, except for any legal preparations or procedures that may occur following this event. I clearly inform you of these actions and their background and provide this record as a basis for transparency.
The alienation of people by crypto has never stopped
This farce has come to an end, but we know it is not the last script. In the wilderness of crypto, there has never been a moment when it stops devouring and alienating people.
Jeffy Yu actually represents crypto developers and project parties trapped in an invisible cage, seemingly possessing unlimited power, yet suffering endless torment. Under immense public and financial pressure, even "exiting" is not at their discretion, which is why he chose the "fake death" exit strategy. He pushed the drama of his life to the extreme, just to gain a sliver of freedom to escape. However, in his actions, issuing tokens during his "fake death" and continuously selling off Zerebro under greedy gazes makes it difficult to truly understand the essence of his so-called "artistic creation."
On the other hand, the crypto market is equally alienating for ordinary users. The close association between crypto and money, when "attention = value" becomes a consensus, memes have turned into weapons of capital and attention economy. People bet on attention but cannot accept the reality of losses, so every rise and fall lashes out at developers like a whip, leaving humanity scarred on the battlefield of interests. Jeffy Yu is just one of many "scapegoats" consumed, which is why he began to fear the public and faked his death.
In the crypto industry, countless people come with ideals but ultimately get swallowed by the vortex of desire. While we enter this circle to pursue wealth, we must not forget our rationality and conscience as ordinary people, and not let desire push us into the abyss of alienation. When you gaze into the abyss, the abyss also gazes back at you.
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