Source: blocmates

In the innovative and opportunistic Web3 field, the open gaming universe Zentry is dedicated to creating a unique ecosystem that seamlessly integrates traditional gaming and blockchain technology, providing players with a completely new gaming experience by connecting Web2 and Web3.
GuildFi is making a strong comeback and has rebranded itself as Zentry.

This is not just a regular rebranding, or a new roadmap and coin price boost achieved through a name and logo change. This is a project's revolutionary transformation, combining past strengths with a completely new set of products and features, positioning Zentry not only at the core of Web3 gaming but also as a bridge connecting the Web2 and Web3 gaming worlds.

After communicating with members of the Zentry team, their meticulous preparation and execution left a deep impression on me. The Zentry team hibernated during the bear market, carefully building and refining new products.

Why does the future belong to decentralized gaming?

Gaming is a huge industry. Despite being mature, there are still many gaps that need to be filled in this market.

Some core issues of traditional gaming have been discussed multiple times, especially regarding the selling points of encrypted games.

Ownership is a major issue. What's the point when players invest countless hours in a game but don't truly own these assets? Game developers can confiscate your account and assets at any time for any reason, resulting in hundreds of hours wasted.

This is one of the symptoms of centralization.

Another criticized aspect of centralization is value extraction. Although players play an important role in the game, apart from entertainment, they hardly see any returns. Superficially, this may seem acceptable. However, many big-name games typically extract value from players through continuous small transactions, new features, DLC, and low-investment new versions, while players have no opportunity to benefit from it.

Now, you might think that these issues have not hindered the development of the gaming industry. Players voluntarily play these games, and it doesn't seem like they will stop soon.

Merging Web2 and Web3 Gaming Worlds: From Guild FI to Zentry

Video link: https://www.youtube.com/watch?v=Nl1vGOktoxM

Next, let's analyze it from a technical perspective.

Due to the way the traditional gaming world operates, composability is impossible. Publishers are unwilling to collaborate with competitors, which is not only technically challenging but also often opposed by fans of different games. In general, this is a difficult thing to execute.

However, the situation is different in the world of blockchain. Interoperability can now be relatively easily achieved, which means that linking different gaming worlds can also be relatively easily accomplished. Imagine having a huge and unified MMORPG world, where you have a character that can play different games, collect tokens and badges from different worlds, and level up in completely different areas.

Reasons for choosing Zentry

First, let's look at some numbers and trends about gaming to better understand the direction of this industry. Then, the answer to "Why choose Zentry?" will become clearer.

From the data, there are over 3.3 billion gamers worldwide, accounting for over 40% of the global population. Among them, 55% are male, 45% are female, and a significant portion of players are over 44 years old (28%).

Most importantly, it is estimated that 77% of players also engage in non-gaming activities while playing games. Think about it, whether it's socializing with friends or watching live events, games have now become the "third space" for people's social activities, and this trend will only continue to strengthen in the future.

As gaming has evolved from a simple form of entertainment into a lifestyle, surpassing the film and music industries, this means that advertisers are prepared to pay large sums of money to promote their products within games.

As people spend more and more time on games, it makes sense for consumer brands to engage with a large user base through advertising, in-game activities, or in-game items. So far, brands like Nike, BMW, and IKEA have been seen to integrate advertisements into games like Roblox and Fortnite.

But how does Zentry bring all of this together?

In simple terms, Zentry is the metagame layer of games.

This means that Zentry combines multiple game elements to create a fully immersive MMORPG. A unified universe that brings together over 3.3 billion players worldwide.

Multiple games, loyalty systems, player identities, badges, items, rewards, cross-border activities, and more are all integrated into one universe: the Zentry universe - the metagame layer.

You can think of it as:

A vast universe containing multiple worlds. Zentry is the grand universe that connects these independent worlds, effectively blurring the boundary between virtual and real.

In this Zentry universe, there are "Zentinals," the residents of Zentry, namely game players. Residents can travel within this vast area, explore different worlds, participate in different games, collect various rewards, and socialize with people from around the world.

This vision can far surpass the traditional concept of "games," and this immersive universe can also include interactions with some DeFi protocols and social media platforms.

Next, let's break down the organizational structure of the metagame layer in detail and analyze how Zentry achieves all of these.

Zentry Metagame Layer Stack

Zentry provides the infrastructure for this open universe, allowing residents to shape different worlds according to their wishes. To achieve this vision, the metagame stack has four elements:

• Consumer applications

• Infrastructure

• IP-rich worlds

• Treasury

Consumer Applications

Regarding consumer applications, Zentry recognizes that everyone is different, so each consumer application is tailored to specific audiences to find different experiences within the Zentry universe. Whether you are an NFT enthusiast or someone who just wants to explore the world, you will find something suitable for you.

Currently, Zentry has officially launched four consumer applications.

Radiant - A cross-platform metagame for an open world

In Radiant, players can explore, trade, battle, and create. The underlying concept of Radiant is to attract both web2 and web3 users, so playing this game does not require any knowledge or background in encryption. It will include local content, an integrated partner ecosystem, and even elements of real life.

Nexus - The social gateway to the Zentry universe

It iterates the existing SocialFi model and adapts it to the gaming universe. All social interactions take place within an immersive gaming experience. It will initially be built on the X platform, as there are many games and crypto activities there, and will eventually be integrated with other social platforms.

In addition, it is also a gamified voting and staking platform, with ZENT (Zentry's native token) at its core.

ZENT stakers will be eligible for rewards in different tokens and NFTs. As the game develops, the plan is to further incorporate rewards in RWA and LSD earnings from different proof-of-stake chains (starting with Ethereum). The staking element will be introduced in the next phase of the game's lifecycle.

Zigma

Currently, there are few details about Zigma, but it is known to be a game that combines anime, IP, and NFTs. Stay tuned to Zigma's social platform (https://x.com/Zigma_Org) for more information.

Azul - Cross-world AI companion.

The idea is to use AI to enhance and improve players' gaming experience in Zentry. This concept is not only to make the game more fun but also more efficient.

Tokenomics

The total supply of ZENT tokens is 10,000,000,000.

Its allocation and release plan are as follows:

ZENT tokens play multiple roles in the Zentry ecosystem.

First, ZENT holders will be able to participate in decentralized governance. Due to the interactivity and vastness of the game, governance here is more influential than in typical DeFi projects.

Second, ZENT will be the primary commodity in the universe. Whether players want to trade assets and items or unlock new content and experiences, ZENT is at the core.

Another function is staking. ZENT holders can stake their tokens into the treasury to receive stZENT. There are two ways to do this. Players can choose regular single-token staking or choose to provide ZENT/ETH LP.

stZENT holders will be able to accumulate fragments, and the received fragments will be proportional to the player's stake. Accumulating these fragments will open up a range of different reward worlds for players, including ZENT, tokens from partner projects, NFTs, whitelist spots, and more.

There is a catch: if a player unstakes (unstakes) stZENT, the fragments will decrease by half. So, for example, if a player stakes 1000 ZENT and accumulates 100 fragments, unstaking 500 ZENT will result in receiving the full 500 ZENT within 14 days, but the fragments will decrease to 50.

Here's a highlight: players can currently restake stZENT on Sophon. This will earn players Sophon points and additional fragments, and the points will bring future Sophon airdrops to players.

It's worth mentioning that the initial GF token issuance was in 2021, then migrated to ZENT. This means there are no other unlocks or ways, and the team has also committed to staking without selling any tokens. So ZENT is secure, and this also means that overall, ZENT is on an upward trend.

But that's not all. Zentry's treasury is also very strong. They have a treasury of $150 million composed of ETH and stablecoins, and it continues to generate income, as well as some venture capital.

The benefit for ZENT token holders is that those players who interact with the protocol long-term will receive rewards from the income generated by the treasury through high usage and long-term staking.

Summary

As the world becomes increasingly digital, social interactions are beginning to digitize, and having a large open world where people can not only socialize but also engage in other activities and let their imagination run wild is logical. Achieving this in the context of Web3, where everyone retains ownership of their assets, while integrating some advantageous elements of Web2, such as more complex gaming experiences, creates the perfect combination for an interesting open world gaming experience. Zentry has not only upgraded strategically but has also pushed the GameFi industry into a broader development space.

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