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Bitget has become the first crypto company to offer direct access to millions of on-chain tokens through a single spot account, in what the company describes as a historic step toward building a universal trading platform.

The third largest crypto exchange has announced the expansion of its Bitget Onchain service this week, adding coverage for Ethereum, Solana, Binance Smart Chain, and Base. The upgrade transforms Bitget from supporting a few hundred listed coins into an entry point to delivering millions of tokens issued in crypto’s decentralized ecosystem each day.

The scale of the rollout sets Bitget apart from larger rivals such as Binance, Coinbase, and OKX, which currently provide limited or selective integrations with Web3 tokens. Users of Bitget can now trade, stake, and manage millions of assets without juggling separate wallets or private keys, a feature that combines the convenience of centralized platforms with the diversity of decentralized finance.

The announcement comes amid growing competition among major exchanges to position themselves as “everything” platforms. Coinbase CEO Brian Armstrong recently told Fox News that his company is evolving into an “everything exchange” that could rival banks by offering users access to a wide range of financial services beyond cryptocurrencies. Bitget is pursuing a similar vision with its Universal Exchange (UEX) model first mentioned by its CEO Gracy Chen in her recent letter, which aims to integrate global assets such as stocks, ETFs, and forex alongside digital tokens.

“For too long, crypto users have been forced to accept limits of either a few hundred tokens on major exchanges, or the complexity of managing multiple wallets to access the rest of the market. That split has held back adoption,” said Gracy Chen, CEO at Bitget. “With Bitget Onchain, we are tearing down that barrier. For the first time, millions of tokens across Ethereum, Solana, BSC, and Base can be reached through one secure account. No juggling wallets. No worrying about keys. Just open access for all,” she added.

Alongside multi-chain access, Bitget introduced Onchain Signals, an AI-powered feature that monitors blockchain activity from so-called “smart money” wallets and delivers real-time trading alerts. The tool is designed to help both retail and professional users act quickly on market trends, while maintaining exchange-grade safeguards against high-risk tokens.

Bitget’s strategy reflects a broader shift in the industry: exchanges are no longer just marketplaces for crypto trading but are expanding into full-service financial platforms. While Coinbase is targeting integration with the U.S. financial system, Bitget’s UEX approach is global in scope, with ambitions to support all tradable assets within a unified interface.

With more than 120 million users worldwide, Bitget is betting that universal access from every crypto token to traditional markets will define the next era of trading. For now, the company has secured a first-mover advantage as the only exchange to make the entire decentralized token universe accessible through a single account.

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