On the evening of September 1, WLFI spot trading became the focus of the entire cryptocurrency market. Unlike the typical launch of new coins, this token comes with a hot topic and massive attention. Against the backdrop of ongoing community discussions, the question investors are most concerned about is not "Will trading be opened?" but rather "Who will be the first to open trading?" Because in the crypto market, being ahead by that first hour can mean better price discovery, greater liquidity, and potential arbitrage opportunities.
Major platforms are secretly competing, each unwilling to fall behind in this race. Just as the competition was heating up, Gate chose to open one hour earlier than most platforms, decisively seizing the market window. More critically, two hours before the opening, 10 million WLFI tokens were directly injected into Gate from the official multi-signature address, providing ample liquidity support for the market. This dual strategy of "time advantage + liquidity pre-positioning" allowed Gate to have the upper hand in absorbing large buy orders right at the moment of opening at 8 PM.
For investors, this means that entering Gate allows them to establish positions immediately without worrying about excessive slippage or insufficient depth. For the market, this directly made Gate the primary price discovery venue for WLFI's debut. Gate's execution capability and keen sense of timing were validated in the first hour of trading.
It has been proven that Gate's early decision brought overwhelming results. On the day WLFI launched, overall market sentiment was completely ignited. According to Coinglass data, derivative trading volume surged over 530% within 24 hours, and open interest grew by over 60%, reaching $930 million. However, what truly reflects the disparity is the performance of different platforms in spot trading.
With the same opening time of 8 PM, Gate's first-hour spot trading volume far exceeded its competitors, with Huobi's trading volume even being less than one-tenth of Gate's. Platforms like OKX, which delayed their launch, failed to capture the earliest wave of buying and missed the hottest trading period. Investors clearly preferred to hand over the first batch of chips to platforms with stronger liquidity, and Gate, with its early positioning, firmly occupied this advantage.
Moreover, the 10 million WLFI tokens injected in advance played a decisive role at the opening. It effectively avoided severe fluctuations caused by insufficient depth, allowing Gate's order book to smoothly digest large buy orders. In contrast, other platforms experienced significantly increased slippage, affecting user experience. As a result, more investors shifted their trading focus to Gate after noticing this difference. It can be said that Gate's speed advantage not only captured the opening bonus but also invisibly established market trust.
For the platform, such a gap is not a one-time achievement but a reflection of strategy and execution capability. The competition for new asset launches is essentially a dual contest of speed and depth, and Gate's performance in the WLFI listing provided a vivid lesson on "first-mover advantage" for the industry.
The popularity of WLFI is not unfounded; its uniqueness ensures that once this token is listed, it will ignite the market. First, there is the political narrative. From its inception, WLFI has been deeply tied to former President Trump, with the slogan "Make Cryptocurrency and America Great Again," claiming to promote the democratization of DeFi. The strong political undertones make it not just a token but a symbol of an "anti-establishment movement," naturally attracting significant attention.
Second, there is family control. Trump himself serves as the "Chief Cryptocurrency Advocate," while his children Donald Trump Jr., Eric Trump, and Barron Trump participate as "Web3 Ambassadors," "Chief DeFi Visionaries," and so on. Through DT Marks DEFI LLC, the Trump family holds a 60% controlling stake and enjoys up to 75% of the token sale revenue. This unprecedented family tie makes WLFI more like a political financial experiment and is one of the reasons for investor debate and enthusiasm.
Third, there is strategic transformation. WLFI has not remained a single token but has quickly transformed into a financial ecosystem centered around the stablecoin USD1. USD1 is pegged to the US dollar at a 1:1 ratio, with reserve assets supported by US Treasury bonds and cash, custodied by BitGo and audited by Crowe. Since its launch in March 2025, it has surpassed a market value of $2.1 billion in just over a month, being dubbed "the fastest-growing stablecoin in history." This model, supported by RWA and compliance as a selling point, has given WLFI dual endorsements from policy narratives and financial logic.
These three factors made WLFI the center of attention even before its listing. For any platform daring to open trading first, this is not just a traffic feast but also a test of execution capability and risk control. Gate's decisive action was based on a profound understanding of this context.
WLFI's debut is not just the arrival of a token but a competition of speed, strategy, and execution capability. Gate won an absolute advantage in spot trading volume through early opening and liquidity injection. The comparison showing Huobi's trading volume being less than one-tenth of Gate's clearly illustrates who the biggest winner in this game is.
For Gate, this victory is far more than just a trading volume win; it is a consolidation of strategic position. In the increasingly fierce competition for new asset launches, the ability to act first and capture market enthusiasm has become one of the core competitive advantages of platforms. The WLFI case clearly demonstrates that Gate not only possesses a keen market sense but also the ability to execute strategies thoroughly.
As the WLFI ecosystem expands and the USD1 stablecoin develops, market attention on this project will continue. Through this event, Gate has successfully reinforced its positioning as the "preferred trading venue for new assets." In future launch competitions, Gate's "speed" and "depth" may well be its true trump card for remaining undefeated.
Related: World Liberty Financial proposes token burn plan, WLFI drops 30% after launch.
Original: “From 10 Million Tokens to Record First Hour Volume, Gate's Strategic Race Behind the WLFI Launch”
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