Prior to the deal, SRM was a publicly listed toy manufacturer that supplied products to theme parks such as Disney, Universal, and Seaworld. The new entity, Tron Inc., has kept SRM’s core toy business, but is also pursuing a crypto treasury strategy and holds the largest quantity of Tron ( TRX) tokens among publicly traded firms. In a July press release, the firm said it owns more than 365 million TRX, worth roughly $115 million at current prices. Shares of TRON closed at $8.74 on Thursday, down 10.68%, according to Yahoo Finance.

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