Newton, who discovered gravity, invested in South Sea stocks in the UK and made a 100% profit. However, he couldn't resist the greed and bullish sentiment of the market and continued to chase after the rise, resulting in a sharp drop in the stock price. He lost 20 million RMB alone! After watching the video 'Financial Psychology', I finally understood: 99% of people lose money in the financial/investment market not because they are stupid, but because they are "too normal". Insights from Financial Psychology: Human instinct and market are opposite: the normal reaction of ordinary people, Such as chasing the rise and killing the fall, selling when afraid, buying when greedy, following the trend, pursuing certainty, etc, It is precisely the most easily harvested behavior in the market. The market is essentially an anti human cultivation field. Your instinctive emotions, such as fear, greed, conformity, and impatience, are your biggest enemies. Successful investors need to overcome the psychological trap of 'normal people', For example, when cutting losses, it is too easy to cut meat and afraid of further losses; Reluctant to sell when making profits, expecting more; Seeing others making money, FOMO rushes in; When the market is in panic, one dare not buy at the bottom; when the market is in frenzy, one blindly follows the trend. 'Normal thinking' is abnormal in investment. Rational knowledge cannot fully control emotions, People who truly make money often operate against human nature. This video is from the perspective of "Financial Psychology", Explained why most people, despite not being stupid, keep losing money, Essentially, emotional and psychological biases dominate decision-making, rather than a lack of knowledge or intelligence, Worth collecting and watching repeatedly.