Yesterday I saw several bloggers say that the meme trend will blow to Southeast Asia, but in fact, the liquidity of the Japanese and Korean cryptocurrency circles should not be underestimated I just woke up and saw an interesting phenomenon: Japanese independent media NoBorder posted a meme on Solana. The difference of this project is that it comes with its own media matrix. MC is currently 18M, so it should be highly controlled~Political themes NoBorder's YouTube channel has over 900000 followers, and the host, Yuuki Goukou, is a serial entrepreneur. The program is famous for daring to touch sensitive topics and has a certain following among young people in Japan and overseas Chinese communities. The meme gameplay in the Japanese cryptocurrency community has always been quite unique, unlike the pure community driven approach in Europe and America. We place greater emphasis on 'who is endorsing' and 'how far the media can go'. The NoBorder case can be considered as a direct combination of media influence and meme tokens - it's not about calling KOLs for orders, but about the media itself. I have already seen several web2 influencers, @ mizoguchi_yuji @ takaponqp @ misakism13, start talking about this matter. The appeal of Takabon Horie in Japan goes without saying. I'm not sure where this experiment will go, but at least in the "media x memecoin" scenario, this can be considered a typical example of the Japanese market's strategy. https://youtu.be/r4g-4zZyMJc?si=3rBMu9dUptVtCcRq Of course, we are only conducting research on the Japanese market as a reference, and we can pay attention to whether the Japanese market can stir up waves. Investment still needs to be cautious