
Bruce|Jun 24, 2025 22:04
The entire chain laid out by Binance has basically covered the entire lifecycle of a project from birth to death.
Once the ecological closed-loop is formed in the future, Binance will strengthen its ability to establish industry standards, and the "project token unlocking custody" mentioned by Professor Jason may have the possibility of being implemented.
This is indeed a trend.
In the Web2 world, this vertical integration is called a platform empire, and Amazon is a typical example. It is both a platform and a merchant, and also handles logistics and payments on its own.
The benefits of doing so are:
It can greatly curb the wrongdoing of the project party;
The path for user interaction to profit is clearer, no longer jumping platforms everywhere, and the experience will be greatly improved;
The collaborative governance between platforms and projects will be more complete.
Binance monopolizing the entire chain is undoubtedly a manifestation of industry efficiency improvement.
However, this also hands over the power to supervise the project parties to the biggest stakeholders of the project.
There is another possibility:
If Binance acts as both a referee and a player in this closed loop, the entire project ecosystem will be controlled by a single will, making Web3's "decentralized utopia" more like a "centralized financial empire", and there will be more serious risks of anti manipulation, manipulation, and control.
A project team that bullies users can be criticized, but a platform that bullies the entire industry, both users and project teams may be powerless to condemn.
I sincerely hope that Binance can handle this big game, move steadily, and do a good job in bridging and linking, so that "Binance Strict Selection" can truly benefit users.
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