About a year ago, I was preparing for the upcoming bull market. I was constantly researching projects, so I often shared project research reports.

Until later, I heard several people say that Xiao Chu's Twitter was full of advertisements. Hearing this made me feel a bit disheartened, and I started posting less and less.

Now, when I come across some projects, I only discuss them in a small group with a few friends if I have a particularly good outlook; otherwise, I keep it to myself.

Personally, I think it's normal for KOLs to take on advertisements, as long as they properly vet the projects and ensure they are not promoting a scam.

As for myself, I tend to be quite laid-back (mainly because I'm more of a homebody and don't want to spend time building relationships), averaging less than one post a month.

Actually, I'll let you in on a little secret: for any project that wants to collaborate with me, I basically always buy in. The simplest logic is that if a project team is spending time and money on promotion, they are definitely looking to pump their token.

So often, even if I don't collaborate with a project, I end up making much more by buying the tokens than the advertising fees they would have paid.

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